Description
How Superior Sales People Get That Way
A proven program to maximize your sales.
In this indispensable new guide, sales consultant and America’s #1 corporate sales trainer Steve Schiffman reveals the methodology of High-Efficiency Selling. This innovative and solid strategy can lead to greater sales, better time management, and improved long-term business partnerships.
The bestselling author of Cold Calling Techniques (That Really Work!) stakes outs new territory by offering a unique approach to the four phases of the sales cycle: prospecting, interviewing, presentation, and closing.
Schiffman’s breakthrough techniques help you reduce stress, develop a better long-term “fit” with customers, and — best of all — increase sales by focusing on:
- Attitude – the single most important factor in holding on to customers
- Creating your personal prospecting plan – making the calls, drafting attention and identification statements, delivering the request
- Executing, refining, and developing the cold call
- The ten commandments of contacting target companies
- The tools, questions, and goals you need for an effective client interview
- Simple – and effective – closing techniques